What's in a Name?

Hello everyone! We wanted to check in and let you know what's been going on the past few weeks, and to thank you all for being so loyal and eager throughout this process--the response from awesome customers like you is what keeps us going and determined to see this through.

We've all been hard at work, and things have definitely moved along from when we first mentioned this project. Scheming, negotiating, having planning meetings, software demo-ing, and general shenanigans have been keeping us a little more crazy than usual.

While nothing's been signed yet, we are getting very close now. We are so close, in fact, that we really need to decide on a name for our store. Here's a list of some of the suggestions we've gotten, let us know what you think...

The Shelf
The Corner Bookstore (though this is one of the most often used names)
Play Pages (Pages and Play, Pages of Play...)
Novel Novelties (or Novels & Novelties)
Cornerstone Books
X Marks the Plot
Books and Thinker Things (an homage to our potential parent store)
The Ink Story (or Ink Story Books & Toys, The Ink Story is an anagram of Thinker Toys)
Perchance to Dream
Paper Wings (one of our current favorites, quoted from Helen Keller, "How easy it is to fly on Paper Wings!")